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Newsweek is Plummeting! 32% loss in ad revenue in the first six months of 2009!


CofCC.org News Team

Did Obama worship trigger Newsweek freefall from the 16th largest paper at the start of 2007, to 26th now?

As we reported yesterday, Newsweek published an absolutely vicious anti-white article in the latest issue. You can take some solace in knowing that Newsweek is a rapidly failing business. In 1998, Newsweek had the 14th largest circulation of any magazine in the United States. Today, Newsweek is in 26th place and falling fast. The circulation in January of 2010 is expected to be less than half of what the magazine published in just 2006. The total freefall of the magazine seems to coincide with the publication  portraying Obama as Christ-like with his first of many, many covers in July 2007!

Newsweek’s parent company, The Washington Post Company, posted a $19.5 million dollar loss for the first quarter of 2009. The Magazine Division accounted for the entire loss. In the second quarter the magazine division lost another $5 million. The Washington Post Company is now hemorrhaging tens of millions to keep Newsweek alive. The entire magazine is being restructured and given new management.

Revenue for the magazine publishing division totaled $46.1 million for the first quarter of 2009, a 14% decrease from $53.4 million for the first quarter of 2008. The decline is due to a 23% reduction in advertising revenue at Newsweek due primarily to fewer ad pages at the domestic and international editions. In February 2009, Newsweek announced a circulation rate base reduction at its domestic edition, from 2.6 million to 1.5 million, by January 2010. Source

Revenue for the magazine publishing division totaled $45.5 million in the second quarter of 2009, a 27% decrease from $62.7 million in the second quarter of 2008; division revenue totaled $91.6 million for the first six months of 2009, a 21% decrease from $116.1 million in the first six months of 2008. The decline is due to a 40% and 32% reduction in advertising revenue at Newsweek for the second quarter and first six months of 2009, respectively, resulting from fewer ad pages at both the domestic and international editions. In February 2009, Newsweek announced a circulation rate base reduction at its domestic edition, from 2.6 million to 1.5 million, by January 2010. Source

Tell your barber, your dentist, or anyone else with an office subscription about the vile hateful anti-white article in the September 14, 2009 issue. Urge them to cancel their subscription.